DENTA-MED
Comprehensive marketing strategy and cutting-edge technologies that have strengthened DENTA-MED as a leader in dentistry in Krakow.
New quality in premium dentistry
DENTA-MED is a network of modern dental clinics in the heart of Krakow, which has set its sights on dynamic development and innovative approach to patient service. Our goal was not only to increase the brand's visibility and prestige, but also to implement solutions that really enhance the user experience: both online and in stationary facilities. We handled a comprehensive marketing strategy, carried out a rebranding of the online image, and designed a new website with an intuitive interface, expanded package offerings and an instant patient registration system.
The new DENTA-MED platform is a combination of elegant design and functionality: we have introduced the ability to purchase packages online, and the integrated administration panel allows convenient management of appointments and reservations also on site. For the 24-hour facility, we created a dedicated night mode, providing users with comfortable navigation and access to the most important information. At the clinics, we implemented additional amenities such as an NFC system and QR codes for quick registration and leaving feedback. Every detail of the project had one goal: to raise the standard of patient service and solidify DENTA-MED's position as a leader in dentistry in Krakow.
2025
Services

Founder & CEO
Adrian Koziński
Director of Branding
Aleksandra Bubicz
Director of SEO
Dawid Glura
Digital Marketing Manager
Natalia Banasiak
Visual Communication Designer
Jakub Zalewski
UX/UI Designer
Oleksandr Melnyk
Specialist
PAR HOUSE Agency
Intelligent night mode: comfort and modernity
DENTA-MED's state-of-the-art website is equipped with an advanced night mode that adapts to user preferences and lighting conditions. With automatic switching at night and the option to manually change the settings, it provides comfort in browsing content regardless of the time of day. The mechanism takes into account the user's current time zone, ensuring smooth and intelligent operation.
Night mode isn't just about darker colors: we've designed a dedicated color palette that minimizes eye fatigue and improves readability. Interactive elements are enhanced with subtle color accents, and the "frosted glass" effect further emphasizes the modern design. Dynamic mode switching is done in real time, without the need to refresh the page, ensuring a smooth user experience and a fully responsive experience.

Advanced platform in an intuitive form
DENTA-MED's website is a state-of-the-art, fully integrated dental service management center designed with patient convenience and service efficiency in mind. It offers extensive navigation that guides users through key sections such as specialists, treatments, packages, flagship services and dedicated sub-pages for each of the three facilities. Each element of the site is interlinked, allowing patients to easily find necessary information and book appointments.
The design is kept in a warm, family-oriented color scheme, friendly to the eye and inspiring confidence, while maintaining the prestigious and professional character of the clinic. Automation of booking processes, integration with the loyalty system and full synchronization of offline and online services make the site not only present an offer, but realistically facilitate the management of visits, raising the standard of patient service.
Corporate identity that reinforces trust and prestige
For DENTA-MED, we have created a coherent and thoughtful visual identity that not only emphasizes the professionalism of the brand, but also has a real impact on the patient experience. Exclusive gift vouchers, designed in an elegant setting, stand out from standard solutions and in themselves arouse the desire to purchase: becoming the perfect gift for any occasion.
We have also introduced personalized thank you cards at the clinics to strengthen the relationship with patients, as well as clear facility rules and regulations to ensure clarity of rules and transparency of services. A state-of-the-art contactless feedback system via NFC and QR codes allows patients to conveniently share their experiences, further building a positive brand image. Every detail of this identity has been designed to strengthen DENTA-MED's position as the leader of modern dentistry in Krakow.




















