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Positioning

The first positions are ours.

Positioning is a process that requires knowledge, experience and consistent action. In a dynamic digital world, every SEO optimization decision is a step forward in building a competitive advantage. Rather than analyzing endlessly, it makes sense to focus on actions that produce tangible results and improve search engine visibility.

Effective SEO strategies tailored to the specifics of the brand

Positioning has become a key element of marketing strategy for today’s companies. Precisely planned SEO activities, tailored to the specific industry and nature of the business, effectively reach the right audience while increasing online visibility.

Each SEO process is based on an in-depth analysis of the industry, business goals and user behavior. This ensures that SEO efforts are optimized for effectiveness and cost, increasing a brand’s reach and building a lasting presence in the online space.

TOP

Top position and increased conversions

We specialize in the positioning of one of the leading portals in Poland, dealing with sports and bookmaking topics – zawodtyper.pl. Thanks to effective SEO activities, we have significantly increased the number of visitors, which has contributed to an increase in conversions and improved the site’s visibility in search results. The effects of our actions are visible in the current results, and the strategy is constantly adapted to the needs of users and the dynamics of the market.

  • Number of clicks

    +507 000

    We increased traffic from 993,000 clicks to nearly 1.5 million.

  • Page views

    1,70x

    We were able to increase visibility in search results from 18.2 million to 30.6 million.

  • Keywords

    +263

    The site has gained new keywords.

Let's get the front pages together at Google. Fill out the brief.

Scope of work

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e-Commerce
WooCommerce, Shopify, Laravel, PrestaShop

Does your company already have an online store that needs updating, or are you planning to create a new store from scratch?

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Do you prefer a specific e-commerce platform?

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Are there any specific e-commerce features that your online store must include?

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Will your store sell physical products, digital products, or both?

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Will the store require integration with inventory management systems or other business tools?

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Websites and online platforms
One page websites, landing pages, standard websites, educational websites, courses, webinars, digital sales, and web portals

What type of website do you prefer?

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Will the website require integration with other platforms, such as payment systems or content management systems?

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Will the website contain interactive elements such as forms, quizzes, or online courses?

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Will the website require regular content updates?

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Mobile applications
iOS, Android, PWA

Should the application be available on one platform or both?

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What type of application are you interested in?

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Should the application integrate with an existing website or other systems?

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Should the application support payments?

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CRM
Customer Relationship Management

Does your company already use a CRM system?

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Which CRM features are most important to you?

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Should the CRM system integrate with other systems you use?

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Do you have a preference for a specific CRM platform?

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Do you need features tailored to the specific needs of your company?

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Should the CRM system be available on mobile devices?

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Do you need support with training staff to use the CRM system?

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Do you plan to use CRM analytics to track and measure customer interactions?

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Should the CRM system support multiple languages?

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Branding
Logo, Brand Book, Identyfikacja lub rebranding

Do you need a new logo or an update to the existing one?

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Do you already have brand guidelines, such as a color palette and typography, or do you need help creating them?

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What should the branding include?

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Should the branding include additional elements such as social media templates or presentation templates?

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Social Media Management
Instagram, Facebook, LinkedIn

Which social media platforms does your company want to be active on?

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Do you already have accounts on these platforms that require management, or are new accounts to be created?

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How often do you plan to publish content on each platform?

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Do you plan to use paid advertising on these platforms?

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Copywriting

What is the main purpose of the texts to be created?

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Are there any specific requirements for the writing style?

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Should the texts contain specific SEO keywords or phrases?

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Where will the texts be used?

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Are you planning regular copywriting assignments or a one time project?

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Should the texts be created in one language, or are translations required?

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Product visualizations
2D, 3D oraz sceny produktowe

Which types of visualization do you prefer? You may select more than one.

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Where will the visualizations be used?

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Should the visualizations follow the existing brand style?

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Animation design

Should the animations follow the existing brand style?

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Illustrations

Should the illustrations follow the existing brand style?

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Where will the illustrations be used?

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Should the illustrations contain any text elements?

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SEO

Have you already selected the keywords you want to target?

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Is your website already optimized for SEO, or does it require optimization?

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Are you planning to use local SEO?

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Do you plan to use SEO focused content services, such as blog posts, articles, or product descriptions?

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Advertising campaigns

Which platforms do you plan to use for advertising campaigns?

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Do you have a preferred advertising format, such as text, image, or video?

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Should the advertising campaigns target a specific demographic or geographic group?

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Are you planning regular advertising campaigns or a one time initiative?

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Administration
Hosting, Domena, SSL, Email, Email dedykowana, serwery dedykowane

Do you need hosting services, or do you already have hosting?

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Do you already have a registered domain, or do you need help registering one?

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Do you need email management services or dedicated email hosting?

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Do you need dedicated servers for your website or application?

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DTP
Printed materials

Are there any specific requirements for the style or visual character of these materials?

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Should the materials follow the existing brand style?

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Should the materials contain any text elements?

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Will the materials be used in specific contexts, such as events or promotions?

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Additional information

Summary

Feedback from our customers

SEMPRE

Team

We can’t find the words to fully convey our satisfaction and gratitude. We are simply touched and full of appreciation for the professionalism and efficiency of this agency. We look forward to further results of our c...

Ewa Jeżewska

DEXOL

PAR HOUSE is synonymous with professionalism, efficiency, reliability and timeliness. It stands out not only for its unconventional approach, but also for its deep understanding of the client’s needs, which makes cooperat...

Wiktor Kowalski

Chief Operating Officer, Sourcevit sp. z o.o. Bucelfruta, lda

As for the cooperation with PAR HOUSE, I can speak at length really…. But boringly, because only positively. I will describe a few situations: 1. At a time when the understanding of certain development processes related t...

Kamil Sowiński

Brand Designer, MARSEN sp. z o.o.

They have incredible potential and we hope they will meticulously use it. The designed website follows our aesthetics, is well positioned, runs smoothly and is fully editable. These criteria were the most important for us. In a...

Karolina Kosak

SEMPRE Wholesale

Thank you for the professional implementation of our new wholesale store. Thanks to their commitment and competence, we were able to introduce a number of improvements and additional functionalities that will significantly faci...

Paulina Łacisz-Marcinkowska

JOSHKA

I am very satisfied with the agency’s services. They did a comprehensive branding and custom ecommerce for me, with customized graphic design and full integration with marketplaces. The agency also manages my social media...

Katarzyna Pietrzykowska

CEO, AMICOR Cardiac Center

I can write with full satisfaction that they met our requirements at the highest level. Outstanding commitment and timeliness ensured that the project was completed on time. It was a pleasure to work with them, and the contact ...

Aleksandra Odolczyk

Marketing Assistant, WOLF Technika Grzewcza

They showed great commitment to the project and were very responsive to any comments we made. Mr. Adrian also at all times provided advice and explanation of the steps taken. The website was created as specified in the contrac...

Michał Surma

Producer & Production Manager, Medscreen sp. z o.o.

We are satisfied with PAR HOUSE Agency’s work. The team met expectations and delivered high-quality development and graphic design work. What’s more, delivering on time and successfully implementing changes and reso...

Patryk Strzała

Founder, PAT ARROW

The collaboration on the personal branding of my brand was absolutely unique. They are truly the best at what they do – the professionalism they display is rare in the market. Always available and ready to help at a momen...

Anna Michałowska

Sales Director, Vaco Pure

I had the pleasure of working with the agency to develop our website. We chose them because of their excellent collaborative culture. The project was completed flawlessly, on schedule, and communication was top-notch. What stoo...

Artur Falski

Founder, 4 Steps Solutions SA

I am extremely satisfied with the cooperation with PAR HOUSE. The team works quickly, has excellent communication skills, and most importantly, always meets deadlines, often exceeding my expectations. The team’s professio...

Katarzyna Cerazy

CEO, CERAZY store

Cooperation with the agency has resulted in a significant increase in orders and visitors. The high achievements in the PSI area are the result of their excellent implementation. The professionalism and creativity of the team d...

Justyna Kozlowska-Holt

CEO, BRASILFIT Poland

Rebranding the site by the agency proved to be a great choice thanks to the professionalism, efficiency and good customer approach of the experts. They stand out for their ingenuity and creativity against the competition.

Krzysztof Kukuła

CEO, Dr Kukuła Specialist Dental Practice

Cooperation with PAR HOUSE Agency for 10 years has been 3 successful rebranding of the site, great hosting and mail services. I recommend as a professional partner in website development and SEO.

Mariusz Gwardyś

CEO, SHADOW Tech

After launching the project implemented by the agency, we gained new clients in just two months. The team showed quick response to our needs, and the entire order was delivered even slightly ahead of the agreed deadline. I am e...

Ewa Boniakowska-Cichy

Owner, FIVEroses

From the moment I decided to work with this agency, I knew I had made a good choice. They designed for my beauty studio not only a professional, modern website, but also part of the corporate identity, which perfectly reflects ...

Anna Domagała

Owner, local4

The gentlemen at PAR HOUSE made me a really great website. I didn’t expect the whole process to take so short! Mr. Adrian with sincere commitment worked out every detail, consulting everything with me. I would also add th...

Baszuk Czernicka Baszuk

Law Office

We are extremely pleased to have worked with PAR HOUSE Agency since 2015. Our years of experience with this team have resulted in numerous successful projects that have definitely contributed to the success of our law firm.

Joanna Pacanowska

Baltica Gdansk

The agency provided us with a fully functional website, which resulted in a significant increase in inquiries and apartment bookings. The team demonstrated a high level of professionalism, and what is particularly noteworthy is...
★ ★ ★ ★ ★ 5 / 5

We invite you to discover reviews from our satisfied customers at Clutch.co. Visit our profile and see how we help achieve business success.

Quality

★ ★ ★ ★ ★

Timeliness

★ ★ ★ ★ ★

Cost

★ ★ ★ ★ ★
Visit our profile on Clutch

Let us talk. We would like to understand your needs and expectations.